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10 anos de experiência

Competências

Product Management Roadmap Development Go-to-Market Strategy SaaS AI IoT Agile Methodologies Team Leadership Data Analysis User Research Revenue Growth Marketing Campaigns Stakeholder Management Enterprise ERP (Infor M3) Strategic Partnerships

Experiência

Product Manager (Head of Product Scope)

Fortude

2024-10 -

Owned the multi‑product roadmap and go‑to‑market strategy for Fortude's AI SaaS portfolio, acting as Head of Product and managing a 30‑person cross‑functional team including marketing leadership. Led two enterprise SaaS products (Fortest and Charlie) and customized client variants, aligning features with industry trends through agile practices. Built a 7M+ SAR annual revenue pipeline and delivered a 700K SAR immediate revenue campaign with 1,800% ROAS via targeted LinkedIn webinars. Reframed product value propositions based on win/loss analysis and buyer research, driving B2B adoption. Managed the Charlie AI Answer Assistant, shifting focus to response clarity and achieving a 75% usage increase. Defined the roadmap for a standalone AI Insight Agent, securing a strategic partnership with Toyota Sri Lanka for process automation.

Idiomas

Arabic

fluent

English

fluent

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